Hospitality businesses – get ready for the World Cup and beyond
The ultimate summer of sport is coming. Secure your business funding today to stock up, scale up, and deliver a championship-winning experience for every fan.
See how live sport can increase customer visits
Discover simple setup ideas for your venue
Learn ways to boost food & drink sales
Get practical tips to create matchday atmosphere
The essential playbook for pubs, restaurants, hotels and venues
The 2026 World Cup offers a massive boost for the hospitality sector, but the time difference means navigating late-night kick-offs. This guide explains the latest licensing relaxations and how SMEs can legally keep their doors open longer to capitalise on the summer of football.
The summer of 2026 is set to be a historic period for UK hospitality. With major global events drawing millions of fans, early preparation is essential to convert this massive interest into record-breaking revenue and long-term customer loyalty.
With a record 104 matches across three countries, the 2026 World Cup schedule is more complex than ever. Understanding the key kick-off times and fixture clusters is essential for UK hospitality businesses to plan their operations and marketing effectively.
Investing in the right visual technology and securing the correct commercial broadcast licenses is critical for attracting fans. This guide helps you navigate the technical and legal requirements to provide a world-class viewing experience without the risk of heavy fines.
Everything you need to turn every match into a winning season for your business.
Create a welcoming environment where fans can gather and celebrate together.
Ensure your bar is fully stocked with favorites so the cheers never have to stop.
Refresh your space and optimise your seating to maximise comfort and capacity.
Get your team ready and trained to deliver world-class service during the rush.
We’ve been helping businesses maximize major events for years, ensuring every matchday is a home run for your bottom line.
Top-performing venues choose us because:
We understand the challenges small businesses face — and we’re here to help.
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